
Airbnbs have really increased in popularity and for good reason. During a recent hotel search for an upcoming vacation, I struggled to find hotel rooms that weren’t sterile, “here’s your bed” spaces that were both well designed and priced. As a stylist, I couldn’t help but gravitate to the ones that had more character and color. Now don’t get me wrong, most people, myself included, make price a huge factor in our decisions. When we search, there’s this funky button called “filter” which is designed to help guests narrow down their selection but this can also disqualify you from the “final list”. So you have to find a way to stand out before that button gets pressed. But how?
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